Nicci Lock Boucher has worked in the screen industry, education and government for over 25 years, with production experience across all aspects of the sector including sound post, animation, VFX and interactive and over the last decade has worked to advocate for the screen sector in education and across government to reinforce NZ as a key global screen destination. Outside of the obvious tourism benefits of the screen industry, New Zealand has a unique economic, social and cultural opportunity that lies at the intersection of the screen, creative technology, export business and research and innovation sectors. Education is the key to connecting and leveraging these opportunities. During her time as outreach and engagement manager for Massey University’s School of Commercial Music and Creative Media Production, Nicci gained a unique insight into the opportunities and barriers that exist between the screen and creative technology industry and education. As a result, she has an innate desire to better connect the dots between the two, in order for NZ to claim its rightful place a global centre of excellence in the screen and creative technology economy and to realise the huge potential benefit the screen industry holds as a weightless, high value, accessible industry for all New Zealanders. Education and industry working together to achieve shared goals, will form a core part of NZ being successful in this endeavour.